HSBC Private Banking
I’ve produced a lot of work for HSBC, including apps, microsites, learning software and events. Please see some case studies below.
Discover HSBC
Discover HSBC is an onboarding programme (or learning journey) to help employees get to grips with HSBC’s values and best practices.
Visual identity and brand guidelines
App
New Joiner breakdown
This is where the learning journey is mapped out. I created a key system whereby each individual focus area is represented by a different colour around a wheel, allowing users to absorb information easily at-a-glance. After a while they will become familar with not only the associated colours, but their position on the wheel.
Design & Development Playbook
A visual map for the design and development process within an area of the bank.
EIR
This is a series of online training articles for HSBC’s External Investigative Reporting staff.
HSBC University App
Screens and some background on the user research carried out
